New to Shopify ?
This is the place to start: http://docs.shopify.com/manual
This theme has sections and my Theme Editor look different - how do I change my theme settings ?
Please see this Shopify video for more details about using Sections in the theme editor.
How do I set up my navigation / menu ?
To learn about navigation and menus in Shopify, please click here.
How do I change "Add to cart" to "Buy" ?
You can change nearly all text labels in your store by going to Online Store → Themes → ... → Edit language.
Does the theme support variant images ?
Yes! You can have your images swap when selecting variants, as described here.
Can I add other fonts ?
Yes, but you would likely need to hire a developer to custom write code for your store.
Can I remove the powered by Shopify link from the footer ?
Yes, this Shopify article explains how.
Can I add a contact form ?
Yes. This will send an email containing the contact information to the store's owner. To use it, create a normal page, like you would for an About Us page, for your contact form. After creating and saving this page, you will see a new drop down appear to allow you to select the contact template for this page.
Does it support Instagram ?
Version 2.0 and above includes the option to show Instagram as a row on the home page.